Virtual Intelligence, Artificial Reality

Virtual Intelligence, Artificial Reality

So to summarize, it seems that artificial intelligence is still virtual and virtual reality remains artificial. For now, the world of marketing is still getting its rocks off on bringing childhood memories (AI, Minority Report) back to center stage and trying to resuscitate them in the collective consciousness in order to make consumers feel a little more “in” — and, of course, get them to buy.

The author is a Digital Marketing & Strategy expert, consultant to leading brands and lectures at major companies and at academic institutions.